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photo credit: Bread, glorious bread! via photopin (license)

If you are a bakery owner who specializes in cakes, cupcakes, and other pastries that are often ordered to go—presentation and bakery packaging are of great importance. Your packaging is essential to ensure that your baked goods and pastries arrive at their destination looking and tasting as stunning as they did in the display case, but also plays a vital role in branding your business. Below are a few things to take into consideration when selecting your custom cake boxes.

The Perfect Shape and Size

When it comes to adequately securing decorative cakes and cupcakes, you must ensure that your packaging is the perfect shape and size. For example, a round cake box is likely to be a better solution for round cakes than a square or rectangular box that leaves too much excess room. Since modern cupcakes are topped with a variety of edible and decorative embellishments, you must consider cupcake packaging that ensures that their specialty décor is still stunning when it arrives at its destination.

Easy To Identify Before the Box Is Even Opened

When you hear the words “little blue box”, or when you see the distinctly colored blue box—you instantly think of Tiffany’s. By investing in custom cake boxes, you can build the same reputation for your brand amongst your local consumers—by adding signature features on your packaging. This could be something as simple as a signature color, signature graphics, or signature method of decorating the box—such as tying satin ribbons to all boxes.

The Feeling and Vibe You Want To Deliver

Consider what you want your clients to think and feel when your bakery comes to mind, or when they think of your signature baked goods. While you want to ensure that your bakery storefront has the vibe you desire, since most of your sweet treats are packaged to enjoy when outside of your bakery—it is your custom cupcake packaging, and custom cake boxes that will deliver the vibe you desire.

The Perfect Gift

Sweet treats are a popular choice as a hostess gift, birthday gift, holiday gift, or as a thoughtful gift anytime someone wants to let someone know they are thinking of them. This means that if your packaging is only ho-hum, you may not be the bakery of choice for gifts—even if your baked goods are superior to your competitors.

Whether you are in need of round cake boxes, custom cupcake packaging or new and improved packaging—consider how custom packaging  solutions from MrTakeOutBags.com can help you to make a lasting impression. At MrTakeOutBags.com, we are proud to offer unique, innovative and premium quality food service packaging products that not only keep your baked goods and foods fresh, but help to add value to your brand and your product. Contact MrTakeOutBags.com today and discover how our food service packaging solutions can help build turn your business into a brand.

 

photo credit: Bakery via photopin (license)

Keeping Your Baked Goods Fresh Throughout the Day

As a bakery owner, you spend a significant amount of time creating your mouthwatering selection of pastries and baked goods for your customers to choose from. This is why it is essential to invest time and energy in ensuring that you preserve the freshness of your baked goods—and deliver only the highest quality to your customers. The tips below will help you to maintain in-store and at home freshness.

General Temperature and Humidity Control

The general temperature and humidity control inside of your kitchen and bakery must be maintained, regardless of the weather outdoors. Some pastries only do well in room temperature, while others do best in cool temperatures—and all do best when they have been allowed to fully and properly cool before being packaged or place in their display.

Learn What Should Be Refrigerated

A common misconception is that all baked goods will keep better if placed in the refrigerator, but this is far from the case. Pastries that are meant to be flaky and crisp may become tough and dry in the refrigerator. On the other hand, there are many cakes that will maintain their freshness when refrigerated—and many frostings and fillings that must be refrigerated, either for food safety or to maintain their texture.

Depending on what you have to offer your bakery may have a combination of both refrigerated pastry displays and room temperature pastry displays.

Sell Out On a Daily Basis

One goal you should set each and every day for your bakery is to sell out all of your pastries and baked goods by the end of each day. This means that you may need to offer a discount on items at the end of each day—and also that you offer your day-old bakery items the next day with a further reduced price. Also consider donating your day-old items to a nearby non-profit—which is tax deductible.

Identify Bread and Bakery Packaging

Whether all of your baked goods and pastries are prepackaged in the store or you package all of your items as ordered—identifying quality baked goods packaging is a must. Quality packaging such as bulk cupcake boxes and custom cake boxes will ensure that your baked goods arrived at their destination looking pristine, and as fresh as they were in-store. This means you may need to have a wide range of shapes and sizes to ensure that you have the appropriate cake boxes for every item you have to sell—or bulk cupcake boxes that hold a variety of numbers of cupcakes.

Following the tips above will ensure that you maintain the freshness of the delicious pastries and baked goods you work so hard to perfect. Make sure your customers are bakery quality freshness out of every bite with help from the baked goods packaging products at MrTakeOutBags.com. With an extensive selection and guaranteed low prices, MrTakeOutBags.com has helped hundreds of bakeries and food service companies keep their products fresh with their innovative packing solutions. Don’t let your hard work suffer during transportation, contact MrTakeOutBags.com for all your food service packaging needs today!