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MrTakeOutBags.com Foodservice Jesse Harster Blog

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If you’re hosting a holiday dinner this year, the look and feel of the table sets the tone for the entire evening. And for many American families, the feast is the center of the holidays. Who said that setting a picture-perfect table needed to be pricey? There are many attractive, high quality table pieces that happen to be disposable – like glassware, cutlery, and plates. Opting to use disposable items not only saves you money (hello, extra holiday gifts), but it also reduces clean up time, which in turn increases family time.

Disposable Wine and Martini Glasses

Disposable plastic wine and martini glasses bring all of the class and sophistication you want for a holiday cocktail hour or catering event, only without the possibility of dangerous broken glass. Plus you spend no time at the sink scrubbing dishes later. Concerned about the amount of waste produced? Not to worry, our plastic martini glasses, as well as our disposable wine glasses, are recyclable. Keep a few colorful, metallic markers on hand and encourage guests to personalize their glasses. It’s unique and helps avoid drink mix-ups.

Tip: Step up your presentation by serving up dessert in the martini glasses. Mousse, parfaits, sundaes, and pudding all work perfectly.

Serving Plates

Disposable plates can be just as durable as their formal cousins, but minus all the time it’ll take you to wash the fine china this holiday season. Corrugated, disposable plates give the same feel as reusable plates, provide the same sturdy hold, but can be tossed in the recycle bin after using. We bet your guests may not even notice that they are eating off of recyclable dinnerware. Some of the more elegant options, like these square black plates, provide an elevated look comparable to fine dining establishments.

Tip: Complement your plates with thick, linen-like napkins, or these rustic burlap printed napkins to enhance the overall look of your table’s setting.

Cutlery

You really can have it all. Disposable flatware is chic, it’s convenient, and it won’t break the bank. In addition, there is a multitude of options. For a traditional look there are the silver style utensils. For the environmentally conscious there is compostable flatware. And for those who want a modern look there is the Reflections cutlery line. No need to polish Grandma’s old silverware this year!

Tip: No table is fully set without serving ware. Ladle sauces and serve slices of pies with these fine utensils.

Be prepared for lots of “oohs” and “ahhs” this season when your guests see your table scape and then learn that it’s all disposable.

Get ahead on your holiday decor planning and order everything you need from MrTakeOutBags.com.

You would have thought my mom won the lottery.

It was a few months ago for my father’s birthday when my mom had a huge dinner with all the fixings and the whole family over. There were 27 of us.

Anyways… outside of supervising the TV remote, the other way I contributed to this event was by bringing a couple dozen take out containers with me.

And like I said, when I showed these containers to my mom… you would have thought I was Ed McMahon with a 6 foot oversized check. She absolutely L.O.V.E.D. them.

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You see, Mom doesn’t let anyone leave her house without first getting some leftovers to take with them.

Since I know this (and very much condone it for personal reasons), I “borrowed” a couple dozen Twin Lock and Bio Pak containers from our Sample Room here at MrTakeOutBags. (Sorry boss – it was for research purposes.)

And here’s the thing: besides my mom, all my other relatives crowded around and were talking about how cool these take out containers are. I had to laugh. Who would have thought these containers would be the talk of the the party?

So, with Thanksgiving right around the corner, you bet I’m going to “borrow” , I mean buy, more of these to go boxes to take with me.

For you and your business, these take out boxes can work just as fantastically. We all understand that to go containers are the kings of take out and Leftover Land. That’s why choosing the right one for your establishment is key.

Yet oftentimes, clients ask me the difference between the Twin Lock and Bio Pak boxes. Or they’re curious which one to go with, because they do appear to be quite similar.

You see, BOTH of these boxes are:

  – leak resistant so you can put sauces right in it

  – hold any type of food – hot, cold, wet, dry, it doesn’t matter

  – microwaveable so your customers can toss them right in mic

  – made in the USA

  – pre-formed and nested so they’re quick and easy to grab and use

  – one piece that doesn’t require you to stock and keep track of lids

  – stackable giving you more surface area to work with

  – leave a great final impression with your customers as they take them home with them

  – limit wasted space because they fold down unlike clamshells or most containers with lids

So, with all those similarities, you too might be wondering…

How are they different?

Well, here’s how the two stack up:

Vents

This is probably the first noticeable difference between the two. The Twin Lock take out boxes have optional vent holes that make them especially perfect for fried foods like chicken or fish. That way heat can escape and your delicious meal isn’t transformed into a soggy mooshy mess.

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The Bio Pak however does not have optional vents.

Colors and Designs

Both product lines come in numerous sizes usually denoted by a simple number. For example #1, #3 or #8. Similarly, both offer their boxes in colors white, black and kraft brown.

However, Bio Pak takes it a step further by offering:

  – a windowed version called the Bio Pak View

  – two separate lines that feature designs – Inspired by Nature and Sonoma

  – and a fully compostable option with the Bio-Plus Terra

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Closure

The Twin Lock container features a twin locking closing style that makes it super easy and quick to close – even with just one hand. You merely fold one side down on top of the opposite side and push down. Done. (I shot this video with one hand holding my phone.)

On the other hand, Bio Pak has a hook and lock top similar to a bakery box. So you would take the one “hooked” side and slip it through the slit on the other side. Easy enough, but probably requires two hands.

Eco Friendly

Let’s talk about Mother Earth.

This is probably where the Bio Pak take out boxes shine the most. Now because Bio Pak has several different lines, some are more eco friendly than others. But all of them are, at bare minimum, recyclable. Some lines, like the Bio Pak Terra are even compostable.

The Twin Lock containers, however, are not recyclable.

Price

When it comes to price, these two guys are just about neck and neck with the Twin Lock being perhaps a few pennies less expensive per box on most sizes.

So, there you have it.

Each to go box has it’s own pros and cons. But depending on what’s most important to you or the major problem you’re having with your current container, hopefully this article has helped you figure out what’s your best solution.

And, by the way, if you need containers right now or soon, here’s where to get them…

>>> Bio Pak

>>> Twin Lock

Of course, if you have any further questions, give us a holler at 888-321-2248.

According to the United States Environmental Protection Agency (EPA), in 2013, Americans generated approximately 254 million tons of trash, and recycled and composted about 87 millions tons of materials. Americans are throwing out more than they are reusing, and many businesses are trying to swap those numbers around and provide consumers with more options and products that are actually good for the environment.

One such product that is used in the millions in the U.S. is the take out container. So many of these products are made from environmentally toxic plastics and styrofoam, and they aren’t healthy for us either. But these products can actually be beneficial to the environment, and many manufacturers are following this eco-friendly path with solutions like these:

Biodegradable take out containers equal less pollution in the environment, and cleaner, less toxic air to breathe.

The creation of biodegradable plastics, paper and other materials do not inflict any harm to the Earth when recovering fossil fuels. In addition to much less aggravation done to the environment, this process also emits much less greenhouse gas and carbon emissions into the air. Non-biodegradable products require oil to manufacture, and according to the EPA, 42% of greenhouse gas emissions are from the harvesting of materials and food, production, and transportation of goods. To support the eco-friendly movement, look into using only biodegradable products for your business, such as biopak take out boxes, bags, coffee cups, and more.

Compostable take out containers actually nourish the soil and provide cleaner, natural methods for fertilizing and growing our plants.

Composting is the natural breakdown of organic materials into high quality soil that provides a bounty of benefits. Composting, whether it is from recyclable material or old food scraps, increases the nutrient content in soil, increases the soil’s moisture retention, eliminates the need for chemical and man-made fertilizers, and also prevents methane emissions from landfills, giving us and our environments cleaner air. A good example of compostable take out containers can be found in sugar cane fiber take out boxes which are fully recyclable, biodegradable and, of course, compostable. There are many plant-based sources that provide high performance without petro-chemicals so make the switch to compostable food containers and support a healthier environment.

Reusable and recyclable take out containers mean less waste entering the landfills, and more room for agricultural growth and cleaner air.

Recycling is the most effective way to reduce waste, because it eliminates the new production of materials in the first place. Making a new product requires a lot of energy and raw materials taken from the Earth. It must then be fabricated and transported to wherever it will be sold, furthering the amount of pollution entering the atmosphere. If you own a business in the food service industry, consider using only reusable and recyclable take out containers for your day-to-day needs and for customers. Choose to invest in eco friendly food packaging methods and encourage others to do the same.

There are simple switches and decisions everyone can make every day that all lead to a healthier Earth and cleaner air, starting with the types of products we use in our businesses. For more products and ways you can create a completely environmentally-conscious business, check out MrTakeOutBags.com, a company making eco-friendly the “newest” thing.

Whether you specialize in custom wedding cakes, French desserts, or simple baked goods like donuts, cookies, and cupcakes, you undoubtedly are constantly buying bakery supplies. One crucial product to your bakery business that comes at an inexpensive cost through a wholesaler, is food service tissue. It can make cleanup so much easier and faster, and relieve the customer of any mess as well.

If it is important to choose a high quality product that is environmentally friendly as well as practical for your everyday business needs, then this bakery supplies item is for you.

Bakery Tissue is Eco-Friendly And Healthy to The Environment.

Although it may seem like an artificial product, food service tissue can actually be good for the environment. Many bakery supplies get thrown into the trash after a single use, and then sent into a landfill where they don’t break down, and help further pollute our Earth. However, there are many high quality bakery tissues that are designed to be biodegradable and compostable, which means they won’t inflict any harm on the environment and won’t contribute to the waste in our world.

Tissues Make Cleanup Faster so You Can Get Back to What You Love–Baking!

Bakery supplies should make your life easier, especially when the demands of running a business, greeting customers, and making the products leaves you with little extra time. Food service tissue made for bakers helps cut down on your cleanup time, so you can spend it on what really matters–your business, your customers, and baking. This is also where the importance of choosing high quality, eco-friendly tissue comes in; since you and your customers throw this item away–to save time from washing–it is important that they don’t add to the waste entering our landfills.

Tissues Protect Yourself, Employees, And Customers From Passing Germs And Bacteria.

Cold and flu season means that there will be at least one or two people walking into your bakery on a daily basis with the cold. They may be sniffing, coughing, or stopping their runny nose, and you should be protecting yourself, employees, other customers, and baked goods from catching the illness as well. Use a product that can help minimize direct bodily contact–which is the best way to prevent the spread of germs. Especially when there are inexpensive and easy-to-use options, like bakery tissues. Tissues can be used to line boxes and containers, as well as to hand baked goods to customers.

If you wish to compliment your love for baking with bakery supplies that are practical, useful, time-saving, eco-friendly, and help to keep everyday food handling sanitary, check out the bakery tissues from MrTakeOutBags.com.

Let’s talk about two of our most popular take out bags… the Super Wave and Ameritote bags.

While they’re strong, super supportive and attractive bags…

Sometimes they leave folks scratching their heads when it come to determining the right size bag to go with.

So, the geniuses that we are, we thought we’d put together this little video to hopefully help you understand.

Check it out or read the breakdown below…

So, if you’re not into videos and are more of a reader like myself, here’s the long and short of it…
 
The bags I’m talking about, once again, are the Super Wave and Ameritote bags.
While these two bags are very similar to one another, the obvious difference is that the Super Wave bag has it’s handles “cut out” of the bag itself. This is what’s called a Die Cut Handle. And on the other hand, the Ameritote bag has two soft loop handles securely attached to it.
 
And compared to others bags, having these types of tops makes them super easy to load because nothing gets in your way.
 
You may recognize them from places like the Cheesecake Factory, Qdoba and Wendy’s.
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One of the reasons they’re so popular is because they are 2 to 3 times as thick as regular T shirt bags or “Thank You” bags that you’re probably familiar with.

What that means to you is they won’t tear or split like a T shirt bag. You see, these bags are made of a unique blend of both high density and low density poly so they won’t tear. And so, they can hold much more weight inside of them.

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The other great feature about these bags (and the cause of sizing confusion) is that they have a BOTTOM GUSSET which gives them a flat bottom.

So, first off, you might be wondering… “What’s a gusset”?

A gusset is just a fancy schmancy word for the extra material that’s inserted into a seam to add width or depth to a bag.
So, here’s the thing. Bags NORMALLY have their gussets on the vertical sides of the bags…
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However, both the Super Wave and Ameritote bags have their gusset on the bottom.

And what this bottom gusset does is that it allows your to-go boxes or containers to sit flat inside the bag. That way your food doesn’t tip over or spill out.
 
That even reminds me of another great feature of these bags… there’s no bottom seam. That’s right. NO SEAM. So even if the bag bumped into something and food spilled out of the containers inside, it won’t leak out of the bag all over the place.

So, now that we understand that… let’s talk about these sizes.

You see, because the gusset is on the bottom and the sides are now “pinched” (without a gusset), the inner space is going to contract as you open the bag up.

As you can see from the image below, the length of the bag is going to get smaller and change shape as you open the bag and place a box in it.

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For example, let’s look at a 15 x 14 x 5″ super wave bag.
 
And just so you know, the order of those #’s are… Length X Height X Bottom Gusset. So, this bag is 15″ across, 14″ high, and has 5″ bottom gusset. Capisce?
So, while you might think you have 15″ to play around with… you don’t. Like we said, the length will contract in. With this size bag, it will actually only fit a box or container that’s 10 x 5″ or less.  pp

Here’s how to figure out what size take out bag will work for you…

Because the sides don’t have any gussets, more or less, all of the available space you’re going to get is going to come from the length of the bag. Remember, the first number.

And because there’s two sides to the bag, you would just double the length to get the total maximum area that a particular bag size will fit.

Let’s go back to this example of the 15 x 14 x 5″. So 15 multiplied by 2 gives you 30″.

So, for a box to fit inside this bag, the total perimeter (or measurement going around the entire box) would need to be equal to or preferably less than 30″.

Let’s do the math on a box that’s 10 x 5″. Adding all 4 sides together (10+10+5+5) gives me 30″. Whollah.

So, there you have it. I’m hoping we were able to clear up any confusion or uncertainty about these take out bags.

But, as always, if you have any questions, don’t hesitate in giving us a call at 888-321-2248 and we’ll be more than happy to help.

And, in case you’re thinking these bags are pretty sharp, we have them in an “Enjoy” print, plain white, and of course we can custom print them however you’d like them

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Don’t judge a book by its cover, right?

Especially nowadays in this uber politically correct world we live in. How dare we judge someone or something by it’s OUTWARD appearances, right?

So, here’s a question for you…

Despite probably being told NOT to judge people or things by their appearances…

Do you still do it? Do you judge by appearances?

If I was a betting man (which I’m not) AND if you were brutally honest with yourself…

Chances are the answer is YES – you more than likely pass judgment based on appearances all day long.

But, look. I’m not here on the other end of this article wagging my condemning, self righteous finger at you. I’m in the same boat as you.

You see, we all do this. We ALL judge based on appearances.

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But, listen, it’s not your fault. It’s our human nature and it’s essentially hard-wired into us.

So, whether we like this or not, is beside the point.

You can either fight and kick and try to swim against the current of human nature… or… you can harness it’s power and strength to your advantage.

Sooooo, what does this have to do with your business?

Before we jump into that in a minute…

Let’s look at a pretty cool experiment done several years ago that exemplifies this exact point of snap judgments based on appearances.

Have you ever heard of Joshua Bell? He’s a world renowned violinist. Just to sit in the nose bleed section of an amphitheater and hear this guy play, you’re paying upwards of $100. No joke.

I heard him play here at the Pittsburgh Symphony a few years back. And let me tell you… this guy is A.M.A.Z.I.N.G. What he can do with a violin will make your jaw drop.

So, here was this experiment.

Teaming up with the Washington Post, he dressed in blue jeans, a T shirt and topped off his attire with a baseball cap.

Standing in the lobby of a busy D.C. metro during rush hour, he started to play his world class music to passerbys in exchange for tips.

I mean here was the chance to stand 5 feet from this world famous violinist and experience his music. You couldn’t have had a better seat if you dished out $1,000 for a balcony seat at Carnegie Hall.

So I’m curious. How many people do you think stopped to take it all in?

How much in tips do you think people poured into his violin case sitting on the ground in front of him.

Surely, blue jeans and a T shirt wouldn’t skew people’s judgment. I mean they can hear how great the music is, right? Surely that will be proof enough and reason to shrug off his less-than-professional look.

Let’s take a look and see what happens…

 

So, how much did he take in that day, you ask.

A whopping $32. 17. That’s right, 32 measly bucks.

So, we ask WHY did he make so little?

It certainly wasn’t the music. He played the same genius-caliber music he plays to standing room only crowds in theaters around the world.

The answer is his APPEARANCE and the PERCEIVED VALUE people placed on him.

In an instant, as people walked by, they consciously and unconsciously “sized up” Joshua by his appearance.

You see, visual cues are one of the major determinants people use when assigning value to something.

I guess it’s for this same reason that people, when interviewing for a job, don’t show up in shorts and flip flops, right?

As Al Ries and Jack Trout famously state in their book, The 22 Immutable Laws of Marketing, because our perception is how we experience the world, it’s all we have.

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So, when it comes to your business, rest assured, people are passing judgment and assigning values merely on appearance. Whether it be consciously or unconsciously.

Opinions are being formed based on the look of your business, the decor, how employees are dressed, and of course…

Based on your PACKAGING.

Is it fair? NO.

Will people continue to do it? ABSOLUTLEY.

Now, you’re obviously a smart and savvy businessperson already and understand that packaging and branding is important. Otherwise you wouldn’t be a client or subscriber of MrTakeOutBags.

But, if you’re ever looking to add to your perceived value and marketing efforts or have any questions about custom printing your packaging, give us a call at 888-321-2248. We’d love to talk packaging and help you explore some possibilities.

Learn How 3 Savvy Business Are Putting a Spin on Custom Packaging

These 3 clients are using their packaging in unique ways to increase their sales and build customer loyalty.

Click here to read HOW they’re doing it!

Title photo credit: Let books be your dining table, And you shall be full of delights Let them be your mattress And you shall sleep restful nights. ~Author Unknown via photopin (license)

“How much does shipping cost?”

“How long will it take to get to me?

“Do you offer free shipping?”

When ordering online, I’m willing to bet (and I’m not a betting man), that at least one of these questions crossed your mind. If not all of them.

And rightly so… right? They’re all valid questions.

So, let’s jump in and tackle those questions and more so you’re well versed and know all there is to know about shipping and how it affects your business.

How to Calculate Shipping Costs

We get asked this question quite often, so we’ve built in a quick and easy way to calculate your shipping costs on MrTakeOutBags.com.

And you can do this without going all the way through the entire “checkout” process of including your address and billing information.

Here’s the way of it…

Obviously, first you’ll need to add all your desired items to your cart. Whatever it is you’re interested in getting.

Once you’ve done that, you just need to click the green “Checkout” button on the top right of the page.

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From there, you’ll be taken to a page that displays all the information about the quantities, prices, and items in your cart.

As well, you’ll see in lower left portion of the screen an “Estimate Shipping” button. Click that guy.

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From there, all you need to do is enter your zip code in the pop up form…

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And whoollahhh, there’s all your options for shipping and their respective costs.

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So, now you know what it’s gonna cost to ship. Next, you might be wondering…

“When is it going to get here?”

Great question.

So, while we do have other facilities around the country, the majority of orders will ship from our main Pittsburgh, PA location.

And that said, as long as you place your order before 2:00 PM EST, most orders will ship out that very same day.

So, back to your question of when it’s going to arrive. That will depend on where you live in the United Sates. For most of our clients, it’s going to fall between 1 and 4 days.

For our friends in Hawaii, Puerto Rico, and a few really rural patches in the US, it’s 5 days.

Here’s a handy map below to help you identify how many days it will take to ship to you…

deliv times
So, for example…

If you live in Kansas and place your order on Tuesday at 1:30 PM EST, we’ll get your order out that same day. Now, as you see from our trusty map, Kansas is 3 day transit.

And because you don’t count that initial order day into the equation, you would begin counting Wednesday as Day 1, Thursday as Day 2, and Friday as Day 3. So, your order will arrive on Friday. Just in time for the weekend.

Moving on, let’s talk about a topic or question we get from time to time…

“Do you offer free shipping?”

And with other companies out there “claiming” to offer free shipping, it’s certainly a valid question.

To plainly answer that question… No, we don’t offer free shipping.

But, in response I’d ask, who “truly” offers free shipping? I mean, is there ever really a free lunch?

Look, you’re a savvy businessperson, so you’ve probably realized that the other companies claiming to offer free shipping, have merely moved that cost and added it into the cost of the product. It’s merely an accounting trick.

At MrTakeOutBags.com we try to be more transparent and open.

So what we do is offer very competitive pricing on our products, oftentimes the lowest in the industry, along with a shipping component. From there we will help you to find the best cost and method to ship to you.

If you do a little comparison shopping, you’ll notice that the prices of our product plus shipping COMBINED are LESS THAN other companies that offer free shipping.

On top of that though, there are still a few tips or ways that we can help you with…

How To Reduce Your Shipping Costs

1.  Ship to a commercial address

First things first, if you’re able, ship to a commercial address, as opposed to a residential address

Commercial addresses are defined as having a public entrance along with posted hours of operation.

Depending on the size of the order and where you’re at in the US, you can save between 10 – 20% by shipping to a business location over a residence.

2. Order larger quantities of the same item.

On the right hand side of every product page, you’ll notice a price break at 2-4 cases and a greater price break at 5+ cases.

So, if you’re using a product anyways, why not go ahead and save by getting more of it?

I get it. I realize the UPS driver is drop dead gorgeous. But the more times he’s making deliveries, the more your shipping costs will be.

So, go ahead, order more cases, have your UPS driver put those muscles to good use, and save money. It’s a win-win.

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Enough about your UPS driver… let’s move on.

3.  Order an overall larger “basket of goods” and receive Weight Discounts.

Why juggle 5 different suppliers and deal with ordering one item here, one item there.

Because here’s the thing… once your order gets above 250 lbs, we get a discount from UPS that we’re more than happy to pass right along to you.

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By the way, that discount is typically in the neighborhood of 20 – 25%. (Which is a pretty nice neighborhood to be in.)

And even further up the scale, once we approach or exceed 500 lbs, it begins to make sense to send your order “freight” via carrier shipping.

And because, we’re then shipping 1 large package (a pallet) rather than 27 individual packages, we’re able to drastically slash your shipping costs even further.

However, because it is a pallet, it does need to be unloaded either from a dock or taken off the back of a truck. You see, there are other options available to consider that we can advise you about, such as a “lift gate service” that brings the product down from the truck to the ground and optional delivery appointments that some customers require.

When your order gets to either of these levels, it’s best to call us and we can ensure you get the absolute lowest shipping charges possible.

Now, I realize you may not have had time to explore our entire website before you placed your last order…

But when you do have a minute, take a look around our site, or give us a call at 888-321-2248. We can possibly help you locate other items you need or are using now.

And finally, no conversation about shipping would be complete without answering the question…

“Do you ship internationally?”

So, here’s the long and the short of it… while we do have international clients, we do not ship directly to international locations.

What I mean by this is that we only ship internationally through what’s known as a Freight Forwarder.

So, we’ll ship our client’s order of packaging items to their freight forwarder located here in the US, such as Miami, New York, etc. And the freight forwarder will then consolidate that order along with many other people’s orders into a freight container that’s bound for that same international destination.

So, while this might have been quite a bit of info to digest, hopefully you’ve found it helpful.

However, if still have further questions, please let us know. We’re happy to help.

Cheers to a happy and speedy delivery.

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Food service businesses have a great many options available to them when packaging their foods for distribution to retailers or directly to consumers, and lacking any reason to act otherwise, they often choose the simplest and cheapest packaging solution. However, this is often not the best solution for the customer, and by extension not the best solution for the food service packaging. Better decision-making about packaging can have a huge impact on customer satisfaction and ultimately on the bottom line for the food service company. Here are some steps that are worth considering for better food packaging.

Microwaveable To-Go Containers

Prepared foods that are intended to be warmed up before consumption should be delivered to consumers in a microwave-safe container that promotes thorough heating of the product, but does not remain warm to the touch itself. The heating part is not so unusual, but a container that will not burn the user after being warmed is just as important.

It could deter the person from wanting to purchase similar foods in the future, not to mention the scramble for aloe vera to soothe burning flesh. A container that is secure and not too slippery in handling will also be appreciated, and even though these are characteristics not actively sought, they are appreciated when present.

Customize Your Food Service Packaging

This is an idea that can pay an awful lot of dividends after an initial investment. When a food service company uses high-quality containers for packaging their foods, these are often kept by the purchaser rather than thrown away, because they are very handy containers. When that handy container also has the company name brand or logo prominently customized into the lid or on the side, it is a reminder to the buyer, and an advertisement to anyone else who sees it. Customized to go containers can be a wonderful promotional aid for a company that provides a huge return on investment.

Gable Boxes

These are sometimes referred to as ‘barn boxes’ because of their shape, but they can look much more exciting than a barn. Combining the features of a bag and a box all in one container, these can be very sturdy and very colorful packaging for foods. For instance, even several pieces of fried chicken won’t leak through the solid structure of a gable box. Like the custom to go containers mentioned above, gable boxes can also be customized with company branding graphics or text for promotional use, and they can be available in practically any conceivable size.

Green Disposable Lunch Containers

Most to go lunch containers are disposable nowadays, so as to offer the buyer the convenience of being able to quickly dispose of it after the meal, and for many buyers that will always be a priority. However, there is also a tremendous emphasis on sustainable resources these days, and more and more people are joining the groundswell of support for being responsible caretakers of the planet.

A food service business that offers a ‘green’ disposable lunch container satisfies both groups of people and positions itself as a company that cares about the environment. Some disposables are even compostable, which is a quality that has the wonderful effect of returning the container to the earth for re-use. At least one segment of the consuming public will want these containers for that reason alone, and will support the company that offers them.

There are a virtually limitless number of options to help you define your business with innovative food service packaging materials. Give your brand a packaging makeover with help from the to-go container and packaging experts at MrTakeOutBags.com. For years, MrTakeOutBags.com has been providing innovative packaging solutions for all types of businesses. No matter if you run a bakery or a carry out cart, shop MrTakeOutBags.com for all your to-go container and packaging needs.

Sure, we all know that Custom Packaging and Branding your business is important, right?

Nothing new there.

But, today I wanted to share with you 3 awesome ways a few of our customers are putting a spin on custom packaging to help differentiate their businesses and drive sales.

So, outside of putting your logo, company name and contact info on your packaging…

What else can you do?

How else can you leverage your custom printed packaging?

Great questions. Glad you asked.

1. The “Bounceback”

So, if you’re not familiar, a bounceback is an offer or discount you give a customer after they’ve bought from you in order to entice them to come back, or “bounce back”.

And here’s the thing… they work fantastically.

Here’s how Walnut Grill is doing this RIGHT ON THEIR BAGS

Custom Offer on Takeout Bag
Use custom printing to include an offer or promotion on your packaging

These bouncebacks can be just a straight offer to get people to come back…

Or, you might want to increase traffic and sales on certain days or times of the week. In that case, you would gear the offer to only being redeemable then.

2. The “Cross Promotion”

This is great if you have multiple locations or have two or more businesses. Why keep your budding empire a secret?

Let customers of your one business know about your other locations or  businesses. Work smarter and LEVERAGE your customer bases off of each other… growing both.

This is just smart marketing.

cross promotion custom carryout bag
Use multiple-logos to cross promote
Black Custom Take Out Bag
Two well placed logos can help cross promote each other.

But what if you have only one business? Can you still apply this idea?

Absolutely. But you have to be a little more creative. Perhaps there’s another business in town that doesn’t directly compete with yours.

What if you two formed an alliance and using the same bag, cross promoted each other? Some might call that a “WIN-WIN.”

3. The “Exclusivity Principle”

Status. We all want it.

If it wasn’t for status… brands like Mercedes and Rolex WOULDN’T exist.

Let’s face it, functionally speaking, a Yugo or Timex gets the job done, right?

yugo
It gets the job done, but doesn’t look great doing it

So, outside of just hiking up your prices… how do you apply exclusivity to your packaging itself?

Well, here’s what another one of our clients does…

Exclusive custom packaging
More expensive purchases get more expensive bags

So, here’s the deal with Femi.

When you shop at this boutique clothing store and spend less than $200, your items are put into the white bag.

However, when you spend over $200, you’re UPGRADED to the higher-status black bag. So, when you’re checking out and then walking around with your dapper black bag, other people now know that you’re a “baller.”

Status achieved.

So, those are three super cool ideas I’ve seen recently how our clients are leveraging their custom packaging to do more.

Restaurants and other food service companies need to use every advantage to market themselves to potential customers. This has traditionally been accomplished through commercials on television, radio, print and through old-fashioned word-of-mouth advertising. These traditions obviously are far from dead, and they’ve even been joined by social media advertising, but companies that offer take-out or delivery services can also use their own packaging and to-go containers to sell themselves. Here are just a few examples of how that is done.

Memorable Logos

One of the smartest things that a food service company can do with its packaging is display its logo. Logos are far more powerful than many people realize, with many being instantly recognizable to people all over the world. Fast food restaurants are perhaps the best known for this practice. Everyone can recognize a container from McDonald’s from its iconic golden arches, just as everyone knows a KFC bucket thanks to Colonel Sanders’s face. The simple act of carrying a bag of McDonald’s food home turns people into a walking advertisement for the restaurant.

Other restaurants that aren’t considered fast food have also adopted this marketing approach. Applebee’s offers take-out food in fairly distinct bags, and restaurants such as Timber Lodge have their logos on their styrofoam to-go boxes. It’s a simple yet effective marketing strategy that requires little effort on the part of the company.

Eco-Friendly Packaging

Since styrofoam and plastic aren’t exactly environmentally friendly, some people may be reluctant to order food from restaurants that use them for take-out orders. On the other hand, more and more people are going to restaurants that use more eco-friendly biodegradable packaging. This may not exactly be a marketing strategy, but the very fact that so many smaller companies are using this kind of material for their food definitely makes people take notice.

Providing Menus with To-Go Orders

Restaurants that rely heavily on delivery and take-out orders often include menus with their food. Not only does this make it a lot easier for repeat customers to order food in the future, but the menu makes a great advertisement for anybody who sees it. Many Asian take-out restaurants like to use this strategy, and some restaurants may even print the menus on the packaging itself. This may not work as well as simply putting a copy of the menu in with the food since the packaging is usually thrown away, but it’s still a good example of how some food service companies are using their own food packaging as a marketing opportunity.

These are just a few ways that food service companies can use their own packaging as marketing opportunities. Plenty of restaurants and other similar businesses use these marketing strategies to their advantage, but there are also plenty of businesses that still rely on nondescript styrofoam packaging when it comes to sending food to their customers’ homes. More specialized food containers are surprisingly inexpensive, and they can be customized to have practically any logo and be any color. They are a perfect way to provide a restaurant with some inexpensive advertising, and any take-out restaurant, delivery service or fast food place would do well to find packaging that works for them.

If you’re looking for custom to-go containers to help put your business over the edge, look no further than the huge in-stock selection from MrTakeOutBags.com! Dedicated to helping your business create a distinctive and customized food packaging solution, MrTakeOutBags.com features the largest selection of innovative food service packaging solutions with same0day shipping and the lowest prices around. Whether you’re looking to give your business an eye-catching new design or take your marketing to the next level, make sure to shop MrTakeOutBags.com today!