Custom Labels

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Custom Labels
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    Thinking about custom branded labels for your packaging

    Below, we'll discuss some of the particulars related to getting customized labels for your business.

    What is the label's Purpose

    Custom labels are an extremely versatile product, and can be used for a wide range of purposes. One option is to get specific products custom printed. This requires a large investment and a more complicated setup. An easier route is to print labels, which you can then use on any packaging you see fit. For example, if you have a coffee shop with lots of different roasts that can change seasonally, it wouldn't make sense to get the roast style printed on a set amount of bags. Rather, you get a single type of bag and different labels, which allows you to apply them as needed, with a much lower investment and more flexibility.


    Aside from your logo and color themes, you might also consider using the artwork to add functionality to your labels. You could use them in the back of house to quickly and easily identify ingredients or to identify orders, you can include your menu on the label for easy identification, you could include room for names in the case of takeout, you can include social media profiles to help promote your Facebook or Instagram pages. For the fastest and best service, please have your artwork available in a scalable, vector format. That's usually a .ai, .eps, or .pdf file. Your designer should be able to provide you with this, and if not, we can help with getting your logo into the correct format.

    Shape & Size

    There are a wide variety of shapes and sizes you can select for your labels. Ideally, you want the right size and shape to match your purpose. If it's just to close a takeout container, then maybe you only need a small simple label with your logo. If your logo is for product information, you probably want a larger label that can fit easy-to-read print on it.

    Priting Options:

    • Type of Printing: Flexographic, Hot Stamp
    • Number of Colors: Flexo: Up to 6 Colors
    • Color / Ink Choices: Standard Ink, Pantone Colors, & Custom Ink Matching available.
    • Printing Guidelines Available: Vary by product and printing type, so please call


    • Minimum order: 1 - 3 colors: 2,000 custom food labels
      4+ colors: 5,000 labels
    • Approximate lead time: 7 business days for brand new orders
      5 business days for repeat orders
    • Artwork/Plate Charges: Final artwork on the custom product labels must be supplied in Illustrator vector format by customer (.ai, .eps, .pdf etc) (We do not provide creative services, but can help with formatting)
    • Proofs:: Yes, charges may apply - Please Call
    • Ink Charges: Yes - Please Call
    • Over/Underruns: Usually around 8% - 10% on initial quote

    Call Today

    Our Custom Packaging Specialists are available to help you!
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